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Marketing

How subscribing to SaaS puts you back in control
January 28, 2019
Back in the old days, we used to get newspapers, magazines, and even milk delivered straight to our door, thanks to the tried-and-true payment system known as the subscription model. Oh wait, we still do!
Business Development Marketing
Instagram for Business: A Full Guide on Growing Your Account
July 10, 2018
Instagram as a business tool needs no extra proof, it’s a massive platform with millions of people who can discover and buy what you have to offer. So I won’t spend time explaining how profitable correct advertisement on Instagram can be, you’re probably here because you know that already. What I will explain is how to make money with your account, how to get more instagram followers, and what other apps might come in handy on the way.
Lifestyle Business Marketing
The 7 Steps to Strategic Plan with a High Chance of Success
June 21, 2018
When you have a structured approach to whatever you're dealing with, you stand a much better chance of succeeding. There are plenty of systems out there, and they all have their boosters and their critics. But one that has found favor in the business and personal worlds alike is strategic planning.
Tutorial Business Marketing
A Practical Setapp Guide For Measuring Product-Market Fit
May 16, 2018
If you Google anything around “product - market fit”, you’re going to find hundreds of articles saying why this is so important for startups and software companies. Without it, the experts claim, you can’t scale your idea. Won’t have a viable company. But there isn’t much on how to implement this theory.
Business Development Marketing
How to start a delicious food blog
April 12, 2018
Will you just post recipes or will the content be more varied? What about pictures? There’s a lot to think through. But with a bit of planning and a few good tools, you’ll be up and running in no time.
Tutorial Lifestyle Marketing
Setapp receives 2018 UX and Rising Star awards from FinancesOnline
April 10, 2018
​This year, one of the most widely respected review platforms FinancesOnline did a thorough analysis of Setapp, which resulted in two honors at once: Great User Experience of 2018 and Rising Star of 2018.
Technology News Marketing
How to Launch an Email Marketing Campaign
February 02, 2018
Getting started with your email marketing may seem a tough thing to do. Here are the most important steps to succeed.
Tips & tricks Business Marketing
Delivery vs. Innovation: How We’ve Used One-Day Design Sprints to Improve Setapp
January 29, 2018
Here's how Setapp team adapted and uses Design Sprints to keep the healthy ratio between innovation and delivery in the product organization.
Creativity Business Marketing
How to Achieve $1M ARR in 6 Months: 9 Lessons We Learned
December 12, 2017
On 25 January 2017, we went ahead with the public launch of Setapp. In six months, we had already achieved $1 million ARR (Annual Recurring Revenue), reaching over $1.4 million ARR now, in November 2017.
Business Technology News Marketing
How to Make Your Product Launch Exclusive
December 05, 2017
In 2014, an unheard of Chinese smartphone manufacturer announced the release of its new smartphone, the OnePlus One.
Business Marketing