Mac Apps
Report 2022

Made by Setapp for Mac users and developers.
Learn current trends in the use and choice of Mac apps.

Discovering apps

The primary places where Mac users come across new apps are the App Store and social media.

Selecting an app

Features and security remain the most important factors when users pick a new Mac app.

Purchasing apps

The top factors that sway purchasing decisions of Mac app customers are app price and purpose.

Installation & usage

Number of installed apps Mac users have on their device grew year-on-year — from 31 to 37. The average number of apps used daily is currently 13. Ten of these apps are pre-installed Mac apps.

37%
average total number of apps on Mac
13%
apps used daily
10%
apps used daily are pre-installed

Picking new apps

We asked users what mattered most to them when choosing a new Mac app.

47%

Features

45%

Security (protection against malware, data breach, etc.)

38%

Price

37%

User experience/interface (interaction with app)

35%

Privacy (handling of personal data)

31%

Design

17%

App developer’s reputation

1%

Other

47%

Features

45%

Security (protection against malware, data breach, etc.)

38%

Price

37%

User experience/interface (interaction with app)

35%

Privacy (handling of personal data)

31%

Design

17%

App developer’s reputation

1%

Other

Inside the report

Annual Mac user
spending on apps

Most used apps among
Mac users

Mac users’ preferred
subscription model

Details on the audience
of this survey

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