About this author

Arthur Teboul is a Paris-based consultant who helps companies with automation, product, and growth. He studied law, moved into business, and spent years doing positioning and marketing for other people's products — always stopping short of the code itself. AI closed that gap. MacMD Viewer, launched in April 2026, is the first product he has taken end to end on his own: the Swift app, the website, the support inbox, and the marketing. Four months in, it has passed 360 paying customers on almost entirely organic search, with no ads, no launch, and no funding. He is now building his next products — some Mac, some iOS, some pure SaaS.

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